Shiloh Church was ready for a logo refresh, which happened to coincide with their purchase of a building as their new, permanent church home. Caleb used the existing logo as a springboard, which contained important elements that were significant to the church plant and its parent church, Abiding Savior Free Lutheran. From there, he created a modern icon look with the circle, and provided several variations of the logo for different uses.

The logo redesign was perfect timing, as opportunities for marketing and outreach promotions were plentiful. The new logo was implemented across the board, as Caleb created new brochures, a billboard sign design, and postcards for a bulk mailing. Monica reflected changes on the website, as part of Shiloh’s SiteCare plan, as well as email marketing and social media platforms.