Nelson Panels Redesign

Project: Logo & Website Redesign

Nelson Panels

This family-owned and operated business in rural, Northwestern South Dakota provides a host of quality solutions for land-management needs, farmers and ranchers, feedlot owners, and horse owners. The Nelsons are an amazing family, and it is a treat to be able to help revamp their online marketing!

We started with revamping a logo that they loved, but needed digitization and an update. With Caleb’s expertise, we worked with the brand and came up with a fresh color palette that fit just right.

With the new logo and brand in place, we were able to move into the website redesign process, where we transformed their previous site, both visually and structurally. Our primary goal for this site was lead generation, and we structured content and lead-building with that in mind. SSL security, Google Analytics tracking, mobile-friendly design, email marketing integration, and social media sharing are features that are standard with our design and development process.  

As a Website Care client, the site is monitored to be sure it is secure, updated, and optimized. Additionally, we optimized their social media channels, and will continue to manage their social media presence via Website Care. With Google Analytics in place, it’s a great way to build organic traffic to the site. 

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We'd love to journey with you as you navigate the high seas of website management and marketing. As we continue to find new ways of reaching audiences with creative and effective tools, we will be sharing practical ideas and inspiration in our monthly e-newsletters. Anchors Aweigh!

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Hewitt Land Company

Project: Specialty Website

Hewitt Land Company

It was a pleasure to work with Hewitt Land Company, Piedmont, SD, in their 2017 redesign. Seeking to showcase their real estate listings and maximize lead-generation, the new site does just that. We incorporated a specialty real-estate tool to allow us to categorize each listing, build individual listing pages, and pack in lots of good features (interactive maps, photo galleries, videos, contact forms, and more). Listings are searchable by several different metrics, and with tracking, we can easily tell which listings get higher traffic. Customized “contact a broker” forms on each listing have allowed the site to pull in leads similar to that from paid real estate marketing sites.

Another highlight is the addition of a web marketing tool that helps site visitors more easily be converted to leads. Each listing’s property brochure is available by opt-in only, providing a way to follow up on leads and communicate more effectively with them. Hewitt Land Company has seen a favorable response, compared to industry averages, and has a greater potential to serve interested parties.

Ready for an Adventure?

We’d love to hear about your project and how we can be of help.

Keep Up with the Latest

We'd love to journey with you as you navigate the high seas of website management and marketing. As we continue to find new ways of reaching audiences with creative and effective tools, we will be sharing practical ideas and inspiration in our monthly e-newsletters. Anchors Aweigh!

We respect your privacy and promise to keep your information safe.

Wilken Angus

Project: Website Design

Wilken Angus

Wilken Angus needed a website to more effectively market their bull sales, and provide a platform for communicating with their customers. Two key features of this site are its’ ability to display the bull sale catalog in magazine-style layout, and lead generating tools that allow followers to sign up to receive the catalog by mail and to join the email newsletter list. Additionally, we created a herd sire directory, with each on its’ own page, and a main page where herd sires are searchable by category.

Web marketing tools used include social media setup, image creation, and Facebook management, as well as email marketing setup.

Print design projects include a quarterly newsletter mailing.

Ready for an Adventure?

We’d love to hear about your project and how we can be of help.

Keep Up with the Latest

We'd love to journey with you as you navigate the high seas of website management and marketing. As we continue to find new ways of reaching audiences with creative and effective tools, we will be sharing practical ideas and inspiration in our monthly e-newsletters. Anchors Aweigh!

We respect your privacy and promise to keep your information safe.